Ulf Ekberg talks to Startup Grind Uppsala about his early life and journey founding Ace of Base (Swedens third largest pop group of all time), and now his new focus towards investing in tech companies via Norvik Ventures and founding his own AI based music startup Zoundio.
Ulf Gunnar Ekberg (born 6 December 1970), also known as Buddha, is a Swedish singer-songwriter, musician, businessman and television and film producer, best known as a founding member of the pop group Ace of Base, along with siblings Jonas Berggren, Linn Berggren and Jenny Berggren.